By Matt Dolloff, CBS Boston
BOSTON (CBS) — How do we stop a beast that keeps flourishing and removing some-more comprehensive a some-more we feed it? You could start by feeding it less, or interlude altogether. The National Football League, and a esteemed commissioner, is one such creature, and it appears that scores of long-hungry fans might finally be stuffed.
Sports Business Daily reported Monday that a overnight ratings for Sunday Night Football between a Dallas Cowboys and Chicago Bears drew 18.62 million viewers and scored a 12.9 in a Neilsen ratings, that is down from 13.7 in Week 2 and 13.9 in Week 3 a year ago. Elsewhere, a early-afternoon informal line-up of games on CBS forsaken by 18 percent compared to Week 3 final deteriorate while FOX’s 4:25 p.m. diversion between a Pittsburgh Steelers and Philadelphia Eagles (which saw Philly win in a surprisingly biased affair) forsaken by 1 percent from a same time container final season. The sole splendid mark was FOX’s early-afternoon slot, that went adult by about 3 percent.
In reduction startling news, a overnight ratings for Monday Night Football paint a dour picture, too. The diversion between a Atlanta Falcons and New Orleans Saints was an comprehensive barn-burner and a good one for a gamblers and anticipation GMs of a world, though it was going adult opposite a initial presidential debate, so a ratings dump was to be expected. MNF scored a 5.7 overnight rating, according to Sports Media Watch, that is about 38 percent reduce than final season’s 8.9 in a Week 3 matchup between a Bears and New York Jets.
It’s no warn that overnight ratings for a debate between Hillary Clinton and Donald Trump demeanour large opposite a house and MNF would take a strike as a result. But even if a diversion was not going adult opposite a presidential debate, there’s no approach it would have finished an 8.9. The ratings were going to dump regardless of what else was on.
One of a usually other splendid spots for a NFL’s TV ratings was, in fact, a Patriots evenly dismantling a Houston Texans on a much-maligned Thursday Night Football. The diversion was live-streamed on Twitter and drew over 2 million viewers on a amicable media height alone, according to Recode. It’s probable that a diversion saw an uptick in ratings due to a large amour surrounding how a Patriots would play with third-string quarterback Jacoby Brissett underneath center.
You could come adult with a series of reasons for a dump in ratings. The miss of star quarterbacks, perhaps. Mike Ozanian of Forbes believes it could be a #BoycottNFL movement, that was sparked by Colin Kaepernick and his National Anthem protests. In that case, it would be too bad that those fans missed a Saints and Falcons station hand-in-hand together in a “circle of unity” after Monday night’s anthem performance.
But if we ask me, I’ll tell we that a disappearing ratings are due to a weaker product on a field.
Do we have contribution and tough information to behind that up? No, it’s usually my opinion. But we do have dual eyes, as do many other NFL viewers, and Week 3 was simply a bad code of football that unsuccessful a self-evident eye test. As stirring as it was for Patriots fans to watch a Patriots unnerve a Texans with their third-string QB, that was not an entertaining, beguiling product for fans of any other franchise.
Redskins fans saw poor officiating scarcely hurt a game. Cardinals fans watched their group give adult a touchdown on a botched margin idea snap. Browns fans saw their kicker miss 3 margin goals and also had to continue a rest of a team. Saints fans saw their punt lapse group commotion a play in a misfortune approach possible.
Those are usually a few examples of what was a week filled with sloppy, barely-professional-looking play opposite a board, with some controversial calls and floods of promotion churned in. The NFL, as addictive as a product is, could be slipping – and for now, we have explanation in a TV ratings.
If you’re not a fan of Roger Goodell, we won’t see him left – or see anything change, unequivocally – until we start to strike his voters in a wallets and bank accounts. Declining TV numbers won’t change anything overnight, though it’s positively a good approach to idea a joining in that their product is not adult to tinge right now.
Viewers have started feeding a beast less, and now a beast is shrinking. Continued rating drops would usually make a decrease in a joining product some-more vivid – and, perhaps, hint genuine movement to make a joining better. If we truly wish a revolution, changing a channel is a good start.
Matt Dolloff is a author for CBSBostonSports.com. His opinions do not indispensably simulate that of CBS or 98.5 The Sports Hub. Have a news tip or criticism for Matt? Follow him on Twitter @mattdolloff and email him during firstname.lastname@example.org.