What improved proceed to tell your friends you’re on your proceed than by requesting an Uber float mid-Facebook chat?
On Wednesday, Facebook Messenger got an refurbish to concede U.S. users to seamlessly request an Uber float directly from a mobile app. Messenger’s new “Transportation” underline usually surfaces Uber rides right now, though ride-sharing opposition Lyft will join in January. Requesting a float around Messenger alerts everybody in your Facebook discuss that we have, in fact, requested a ride.
To ask an Uber float in Messenger, simply daub on a automobile idol next a content margin or find Transportation in a “more” (…) menu. You’ll have to emanate an Uber comment or bond an existent one before we are means to ask a ride. If this is your initial time regulating Uber around Messenger, we will get your initial float for giveaway (up to $20), according to a summary we perceived from Uber once we connected a account. It looks like we can discuss directly with Uber reps around Messenger, that is incredible, deliberation Uber support is notoriously formidable to reach.
This is a another critical step for Facebook Messenger as it looks to enhance over elementary messaging. Earlier this year, a app got a Venmo-like underline for users to be means to send money and separate payments. And according to Facebook product manager Seth Rosenberg, Facebook is looking to move some-more capabilities to a Messenger app, like engagement flights and unison tickets.
Why this matters: Facebook Messenger seems to be following a footsteps of Asian messaging apps like WeChat, Line, and KakaoTalk, that confederate a garland of services—from games to e-commerce—to turn a critical partial of bland life for mobile users. It stays capricious either this proceed will work in a U.S., as designated apps seem to offer larger ease-of-use than magisterial one-stop shops. That’s a reason Facebook spun off a Messenger use into a possess app to start with, given a flagship Facebook app was removing too bloated.
Earlier this month, Uber expelled a open API refurbish for iOS and Android developers to add an official “Uber Ride Request Button” to their apps. This ask symbol can lift residence information from a third-party app, so Uber will automatically know where we intend to go once we daub it. However, developers who implement this formula are not authorised to offer a competing ride-sharing service. Obviously, Facebook is a large adequate actor to be an difference to this policy, given Messenger will have Uber and Lyft corresponding starting in 2016.